Copywriting and Content Marketing
Words that work hard for your business.
Building awareness, trust and sales through better content.
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Putting Words to Work
Persuasive content for B2B and B2C online marketing, advice on how to use content to build trust, authority and sales.
View Our Projects
Here’s a selection of recent copywriting projects for websites, blogs and marketing video scripts.
Every Business Needs a Good Writer
Words have power. The right words demonstrate your deep understanding of your customers’ needs, ambitions and problems. The right words also reinforce your critical beliefs and values – the things that make your business and your team truly unique
People also have to trust you before they will buy from you. Effective written content stamps your authority, competence and expertise on everything you publish – to build your online trust and reputation.
Powerful marketing content also pinpoints the words that tap into the psychology of your customers to convince them to act.
In modern online marketing the content job is never complete. Your competitors will be doing everything they can with content and social media to build relationships with YOUR customers. Without your own high-quality, focused and persuasive content you risk losing out.
You probably don’t need a full-time writer and maybe you just need some support to help you focus your energy and sharpen up your skills. Either way we can help. Just use the contact form and we’ll take it from there.
Stand out in a crowded marketplace
Attention is a scarce commodity in the digital age. How does your business get noticed among all the noise?
You do it by investing in content that provides the answers your customers are seeking and by cultivating productive online relationships.
There is no magic to content marketing. It’s a systematic process that profiles your target customers and creates content to support them at every stage: from becoming ‘aware’ to becoming a qualified prospect.
Content marketing brings together Search Engine Optimisation (SEO), social media networking and content publishing to win attention, trust and sales. I’ll help you design the content strategy that will get you noticed by the right people, build trust in what you do and drive your sales growth.
Let’s have a chat over a cup of coffee and talk about where you want to take your business.